Cardi B says she will launch haircare line to teach people about ‘Afro-Latina’ hair
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Cardi B performing onstage during the Grammy Awards ceremony at the Los Angeles Convention Center

Cardi B has said she will launch her own range of haircare products, in an attempt to teach people about “Afro-Latina” hair.

The rapper said she was inspired to work on the products after receiving offensive comments about a video she posted about her natural hair.

“This year I will be coming out with a haircare line,” Cardi B wrote on Instagram. “I think [it is] time for people to educate themselves on nationality, race and ethnicity.”

She added: “People [are] thinking every Hispanic is Mexican or something and must have the same hair texture, colour and features.

“Being Hispanic/Latina don’t make your hair long, don’t make your skin light [and] don’t make your face features slim especially [if you come from] Latin countries from the Caribbean islands … DNA has something to do with your hair not your nationality.”

In another tweet, Cardi B wrote: “Hair texture [doesn’t] make you a race, however I am Afro-Latina.”

Cardi B said the haircare line was something she had been working on for herself and for her daughter’s hair. It is not known if the line will contain a hair mask product, a recipe for which she shared online last year. The mask included avocado, argan oil, mayonnaise, black castor oil, olive oil, two eggs, honey and banana.

In 2020, Latino consumers under 35 spent $663m on beauty products, with hair care, hair colour and nails dominating, according to Nielsen.

Juvan José Amaya, a partner at Juve consulting, said the Latin beauty market was in transition.

“We are slowly shifting the idea that Latinas have nice hazel or green eyes, or look ‘exotic’,” he told WWD. “As a generation we hate the word exotic, that’s a big ‘no’… [beauty is] starting to become a little more … inclusive and accepting of natural features, such as curly hair.”

Click here to read the full article on the Guardian.

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Romina Puga sitting with her two co host puppets on a stool

, What to Watch

Standing outside a home, Romina Puga paints endangered animals, plants a garden, hosts guest experts and talks about the news. She is joined by two friends: Coco, a puppet shaped like a coconut, and Maya, a plush pink puppet.

Maybe most important, Ms. Puga is as likely to speak in Spanish as in English.

Those are scenes from “Club Mundo Kids,” a TV news show debuting April 10 on Televisa and April 11 on Telemundo, aimed at young, first- and second-generation Hispanic children in the United States, where the large Hispanic population is growing, diverse and often underrepresented in television and in movies.

“There is very little content being created that is speaking to U.S. Hispanic, Latinx children and telling their stories,” said Ms. Puga, the show’s 31-year-old host. “The younger generation doesn’t really have anyone breaking things down and talking directly to them in a way that is digestible.”

Latinos make up the largest minority group in the United States, accounting for 18.5 percent of the population, and more than one in four newborns are Latino, according to the Pew Research Center.

But only 4.5 percent of all speaking characters across 1,200 top-grossing films from 2007 to 2018 were Latino, according to a 2019 study by the University of Southern California Annenberg School for Communication and Journalism.

Broadcasters have occasionally tried to reach young Hispanic audiences, often with cartoon programming like Nickelodeon’s “Dora the Explorer,” about the adventures of a young animated Latina and her friends. In 2016, the Disney Channel introduced “Elena of Avalor,” an animated series praised for featuring Disney’s first Latina princess. Univision has “Planeta U” a Saturday programming block of animated and educational programs aimed at children ages 2 to 8.

And for decades, “Sesame Street” has featured Rosita, a blue bilingual puppet from Mexico.

“Club Mundo Kids,” in contrast, puts real people in front of the camera, including a host, children and guest experts, and makes a point of talking to children ages 6 and up about Latino life in a real-world context.

“It’s a real opportunity to meet Spanish-speaking kids where they are and to help them build language and reading skills, like ‘Sesame Street’ and ‘Reading Rainbow’ has been doing for decades in English,’’ said Jason Ruiz, an associate professor of American studies at the University of Notre Dame.

He added that the show, possibly alone among programs for children, “will be symbolically important for giving Spanish-dominant kids a sense of belonging by having a show aimed directly at them.”

Hosted by Ms. Puga, a former ABC News correspondent, the series features a mix of live-action and animated segments that explain topics like where food comes from and why there are so many Spanish dialects.

Ms. Puga said the show combines elements of the 1990s children’s programs that she watched growing up Chilean-Argentine in Miami, but with current trends, themes and explanatory segments. In an episode about agriculture, for instance, an animated cornstalk named Miguel Maíz explains how some foods act as fuel for our bodies, and Ms. Puga says the different Spanish words for corn (one being “maíz”).

Click here to read the full article on What to Watch.

The Walking Dead star’s Selena series confirms Part 2 premiere date on Netflix
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Christian Serratos performing as Selena in the netflix series wearing a white bralette top, gold dangly earrings and red lipstick.

BY , Digital Spy

Netflix has confirmed the premiere date of Selena: The Series (Part 2) starring The Walking Dead’s Christian Serratos as the titular singer.

Following the announcement earlier this year that the second installment of Selena: The Series would be available from May, the streaming service has now confirmed that new episodes will arrive on Tuesday, May 4.

In a preview for the upcoming episodes, we see Christian perform as Selena Quintanilla-Pérez in her iconic glittering jumpsuit.

Revealing the premise for Part 2, Netflix’s VP of Latin American Originals, Francisco Ramos, promised viewers recently that Selena: The Series would conclude with an unmissable “encore”.

“Fans will get to see how [she] balances family, love, and a burgeoning career. Part 2 of Selena: The Series chronicles the years of hard work and sacrifice the Quintanilla family navigate together as she becomes the most successful female Latin artist of all time.”

Christian Serratos has also opened up about her experience of portraying the singer in the series, which charts the star’s rise to fame before her tragic death aged just 23.

“The series is going to be very eye-opening for people because we’re showing so much more of Selena’s life that we learned because of them,” Serratos explained.

Click here to read the full article on Digital Spy.

Hispanics In Wine Organization Aims To Empower Latinx Wine Communities
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Hispanics in Wine cofounders Lydia Richards and Maria Calvert holding two glasses of wine up to the camera with a sunset over a city behind them.

By Mike DeSimone and Jeff Jenssen, Forbes

Social organization Hispanics in Wine was founded with the aim of promoting equality and diversity and helping Latinx professionals advance in the wine industry. Founded in September 2020, it consists of a social media space and website which serve as a digital platform for insight into opportunities and resources for members of the community.

It was established by Lydia Richards and Maria Calvert alongside wine professional Ivonne Nill. The organization’s mission is to give back to Spanish-speaking communities by promoting equality and helping the new generation of Latinx professionals advance in the wine and hospitality industries. Hispanics in Wine also intends to help wine companies better communicate with their Spanish-speaking consumers.

Cofounders Maria Calvert and Lydia Richards met while working in wine public relations at Colangelo & Partners, a well-known agency with offices in New York and California. Calvert, a native of Quito, Ecuador, is currently working as an independent Public Relations Consultant with a focus on startup and established brands in wine and food, while Richards, who hails from Panama, recently started a job as PR Manager at Taub Family Companies: Palm Bay International and Taub Family Selections.

At this time Hispanics in Wine has more than 30 members and is prepared to grow as word spreads within the wine and hospitality industries. Hispanics in Wine aims to encourage and connect people from diverse backgrounds to pursue their career path in the industry through the organization. It also intends to help wine brands and companies cater to the Latinx population in the U.S., whose buying power is forecasted to top $1.9 trillion by 2023.

As Women’s Month draws to a close, we are concluding our focus on women in the wine industry with this interview of co-founder Maria Calvert.

World Wine Guys: What was the impetus behind starting Hispanics in Wine?

Maria Calvert: In 2018, I transitioned to the wine industry and met Lydia Richards at a public relations agency. As part of our PR jobs, we work closely with all types of professionals in the alcohol beverage and hospitality industries, including sommeliers, retail stores, restaurants, trade, press, wine brands, winemakers, marketing professionals, and many others. Coming new into the wine industry, you see people of color cutting the grapes and working behind the scenes, but we noticed the lack of representation and diversity when attending trade events, press trips, and executive meetings. In addition to the lack of BIPOC, Hispanic, and Latinx professionals in decision-making roles, we noticed the lack of Spanish language resources for our community, brands neglecting Hispanic and Latinx consumers, and the need to amplify the work done by vineyard stewards.

As a result of our professional experience as two Latina immigrants in the wine industry and Covid disproportionately impacting the hospitality industry and minority communities, we decided to launch Hispanics in Wine in September 2020. We chose this month in honor of Hispanic Heritage Month. Culturally, Hispanics and Latinx work together as a community; it’s part of our pride, family, our roots. Community is so important to us, and this is something that we are trying to replicate with Hispanics in Wine. We created this centralized digital space for individuals to feel welcomed by the industry, to find important English and Spanish resources, to provide a sense of community with other Hispanics & Latinx alcohol and hospitality professionals, and more importantly, to educate the public about our communities and amplify the diverse talent and knowledge we offer and promote more representation in the industry.

WWG: Which areas of the wine community have you drawn members from thus far?

MC: The Hispanics in Wine team are four women with different professional careers, hailing from different countries, and different journeys in the wine industry: Lydia Richards, Ivonne Nill, Emilia Alvarez, and myself. It is important to highlight our team diversity because it allows us to understand the industry’s needs, bridging the gap for opportunities and language, and build a broad Hispanic and Latinx beverage and hospitality community.

As a result of our team’s efforts and continued outreach, we have connected with wine professionals across the United States and worldwide. We have a community that covers the spectrum of wine and hospitality. For example, we have Nial Harris García, Wine Director at the Conrad Hotel in Washington D.C., Hugo Arias, Head Sommelier at The Grill in Washington D.C., Gabriela Fernández, Marketing and Event Coordinator for a California wine producer, Jesica Vargas, Founder and Wine Blogger of AndesUncorked, DeAnna Ornelas, President of non-profit organization AHIVOY, Sam Parra, Owner of PARRA Wines Co., and many others. Our Hispanics in Wine community is growing every day, and we have received tremendous support from many wine professionals in the industry who want to help in any way possible.

WWG: How are you reaching Latinx members of the wine community in order to let them know about Hispanics in Wine?

MC: We are working with our Hispanics in Wine community to help spread the word, share the “Hispanics in Wine Spotlight Series” within their network, and notify other Hispanics and Latinx professionals about this initiative. We started Hispanics in Wine on social media, and we now have a website. We have received inquiries from individuals trying to pursue a career in wine who reached out to us via Instagram, and individuals who found our website via Google GOOG +2.8% search. We have also received inquiries from other Hispanic and Latinx professionals asking how they can help with the initiative and perhaps serve as mentors.

Click here to read the full article on Forbes.

Eva Longoria to Direct & Executive Produce ‘The Gordita Chronicles’ Comedy Pilot for HBO Max
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Eva Longoria speaking in front of a zoom camera giving her speech for the Critics Choice Awards

Eva Longoria is set to direct and be an executive producer of new Latino comedy pilot The Gordita Chronicles for HBO Max. The Gordita Chronicles follows the life of a preteen Dominican girl who is having trouble fitting into a very opulent and extravagant Miami, in the 1980s no less.

Zoe Saldana along with her sisters will serve as producers on the show.

The family comedy is based on the childhood of Latina journalist Claudia Forestier (who will also serve as a producer and writer for the show). Forestier also is an executive story writer for Selena: The Series.

As for the cast, Juan Javier Cardenas and Diana Maria Riva will star in the pilot. Cardenas is mostly known as Dante in The Walking Dead. And Riva is most known for her role as Detective Perez in Dead to Me.

Longoria isn’t a stranger to television directing. She has more than a dozen credits ranging from Grand Hotel, Black-ish, and The Mick. Eva, however, is making her film directing debut with Flamin’ Hot. The biopic is about the Mexican janitor who invented the Flamin’ Hot Cheetos. Longoria made the announcement on instagram earlier this month.

“I’m BEYOND excited & honored to announce my part within this brilliant team of women coming together to create ‘The Gordita Chronicles’ 🎬💪🏽.” She went on to say, “The lack of representation and diversity in Hollywood continues to be a major focus, rightfully so, and I’m so honored to be a part of the change!”

Click here to read the full article on Remezcla.

Eva Longoria Named to Television Academy Foundation Board of Directors
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Eva Longoria at a red carpet event, posing for the camera

Cris Abrego, chair of the Television Academy Foundation, TODAY announced two new chair appointees to the Foundation’s board of directors: Eva Longoria, actress, director and CEO, UnbeliEVAble Entertainment, and Ivana Kirkbride, Global Director of Content Strategy and Programming, Facebook Inc.

Longoria and Kirkbride will work alongside Abrego and Foundation board members to help further the nonprofit’s work promoting inclusion within the television industry and providing educational and professional development programs for students with diverse backgrounds. The Television Academy Foundation’s signature programs include a renowned annual internship program, media faculty conference and the College Television Awards, in addition to an extensive archive of oral histories of television legends, The Interviews.

“We are thrilled to welcome two exceedingly accomplished, inspiring and engaged trailblazers to the Foundation’s board,” said Abrego. “As leaders in their respective fields, their expertise and thought leadership will help drive the Foundation’s initiatives and champion the advancement of aspiring professionals from underrepresented communities to ensure a more inclusive, next-generation television talent pool.”

Having worked consistently in Hollywood for over 20 years, Eva Longoria has cemented herself as an industry staple known for her work both in front of and behind the camera. An award-winning actress, director, producer, entrepreneur, philanthropist and activist, Longoria has been leading the charge of diverse and female representation since her starring role in the hit ABC series Desperate Housewives. Through her production company UnbeliEVAble Entertainment, Longoria has become one the most significant trailblazers and recently renewed her overall deal with Twentieth Television. Founded in 2005, the company actively chooses purposeful projects that accurately represent the stories of the Latinx and other underrepresented communities. It was also recently announced that the company will partner with ViacomCBS’ Entertainment & Youth Group for their First Time Directors program highlighting BIPOC and women filmmakers to produce 50 films across the group’s portfolio of networks and streaming services.

Longoria has directed countless hours of television and is currently preparing to direct three feature films-the biopic Flamin’ Hot for Searchlight, workplace comedy 24/7 for Universal Pictures in which she will executive produce and star opposite Kerry Washington, and female action comedy Spa Day for Sony Pictures. Recently named by People magazine as one of the Women Changing the World, Longoria is a dedicated philanthropist and activist who has consistently lent her voice to the issues she is passionate about, ranging from immigration to STEM education. Committed to empowering Latinas everywhere, Longoria established the Eva Longoria Foundation (ELF) in 2012 to help Latinas build better futures for themselves and their families through educational programs, scholarships, mentorship and entrepreneurship. She is a founding member of TIME’S UP and co-founder of Latino Victory Fund and Momento Latino. Longoria has also been the face of L’Oreal Paris for over 15 years.

Continue to Broadway World to read the full article 

Photo Credit: Michael Kovac/Getty Images for Acura

Latinas earn $0.55 for every dollar paid to White men, a pay gap that has barely moved in 30 years
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Hispanic woman working on a tablet in a bright warehouse

By Courtney Connley, CNBC

This year, Latina Equal Pay Day falls on Oct. 29, marking how far into the new year Latinas have to work to earn the same pay white, non-Hispanic men earned the previous year.

When translated into a dollar amount, Latinas today earn, on average, just $0.55 for every dollar earned by White men, leaving them with a pay gap that surpasses that of women in all other racial groups. Over the course of a 40-year career, it’s estimated that Latinas stand to lose $1,163,920 due to the wage gap, according to data from the National Women’s Law Center (NWLC). Assuming that a Latina and her White male counterpart both start working at age 20, NWLC estimates that due to this wage gap a Latina will have to work until she’s 92 to earn what her While male peer earned by 60.

The ongoing pay disparity that Latinas face is one that has barely budged within the last 30 years, according to NWLC. In 1989, Latinas were paid just $0.52 for every dollar paid to White men. This means, that the Latina pay gap has only narrowed by a penny every decade since.

“I think there’s a lot of performative wokeness happening,” Jasmine Tucker, NWLC’s director of research, tells CNBC Make It about the Latina pay gap and why it’s barely improved over the last 30 years. “I think people are saying they care about this issue, but they’re not actually taking steps to address this issue.”

She says that while more companies are publishing reports to try and prove that they pay people in the same job fairly, it’s important to examine who these companies are hiring and what positions they’re hiring certain people for.

“I feel like there’s a lot of gaming the system in that way,” Tucker adds. ”[Companies] are like, ‘Oh well, we’re paying them the minimum wage. We’re paying them a living wage.’” But, she says, “when you’re doing the bare minimum, and then you’re also faster promoting White men into C-suite positions” then you’re not really making progress.

Today, for every 100 men promoted to manager, just 71 Latinas are promoted at the same rate, according to Lean In and McKinsey & Company’s 2020 “Women in the Workplace” report. The study describes this inequity as “the broken rung,” in which Latinas face barriers around sexism and racism that often block them from being promoted to manager.

Tucker explains that the longstanding pay disparities Latinas face have only been exacerbated by the Covid-19 crisis, with nearly three in 10 Latinas working a front-line job today, but still being underpaid for their work.

For example, Latinas make up just 7% of the overall workforce, but they account for 22% of child-care workers. On average, Latinas working full-time, year-round in child care earn just $0.88 for every dollar earned by White men in the same occupation, according to NWLC. Similarly, Latinas working as cashiers and retail salespeople earn just $0.76 for every dollar paid to a White man in the same role, and Latinas working as janitors, maids and housekeepers earn just $0.61 for every dollar paid to a White man in the same role.

“We’re depending on their labor like never before, but we’re not paying them what we owe them,” says Tucker, while adding that many of the jobs Latinas are overrepresented in are also jobs that have experienced major layoffs during the pandemic. In September, nearly one in nine Latinas were unemployed. But Tucker argues that this number is likely higher when you account for the thousands of women who’ve been forced to leave the labor force because of the overwhelming demands to work, teach and parent at the same time.

“I think there’s really a lot of suffering happening here because Latinas were already struggling to make ends meet before this crisis,” Tucker says. She adds that “if they had the [financial] cushion that some of their White male peers had,” then they would be in a much better position to weather the storms of today’s economy.

Click here to read the full article on CNBC.

Selena Gomez ‘Thrilled’ to Land First No. 1 on Top Latin Albums Chart With ‘Revelación’
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Selena Gomez pictured in an all blue dress against a blue background with a dining table in front of her filled with food and art pieces

By , Billboard

It’s the biggest week for a Latin album by a woman since 2017. Plus: Gomez is the first woman to concurrently lead Top Latin Albums & Latin Airplay in over a decade.

Selena Gomez makes a splashy entrance on Billboard’s Top Latin Albums chart as her Revelación EP debuts at No. 1 on the March 27-dated survey. Her first-ever Spanish-language effort arrives with 23,000 equivalent album units earned in the U.S. in the week ending March 18, according to MRC Data — marking the biggest week for a Latin album by a woman since 2017.

“I never go into anything expecting a No. 1 so I do not take it for granted,” Gomez tells Billboard. “It’s always a bit nerve racking before releasing any music because as artists we put so much of ourselves out there. For this EP specifically, I was the most nervous I have been in a long time because my heritage means so much to me and I have been talking about doing this for over 10 years. I wanted it to be perfect. I am thrilled to see the response from my fans and also from people who might not have listened to my other music.”

The Top Latin Albums chart ranks the most popular Latin albums of the week in the U.S. based on multimetric consumption as measured in equivalent album units. Units comprise album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA). Each unit equals one album sale, or 10 individual tracks sold from an album, or 3,750 ad-supported or 1,250 paid/subscription on-demand official audio and video streams generated by songs from an album.

Biggest Week for a Latin Album by a Woman Since 2017: The seven-track Revelación was released March 12 via Interscope/IGA. Of its starting sum of 23,000 equivalent album units, album sales comprise 14,000 and the bulk of the remainder are SEA units (equaling 12.21 million on-demand streams of the set’s songs). Selena’s debut Latin project boasts the biggest week for a Latin album by a woman in nearly four years, since Shakira’s El Dorado started with 29,000 units in its first week (chart dated June 17, 2017).

“Without a doubt the most challenging aspect was having to do all of the sessions over Zoom,” Gomez adds. “We started recording the EP right before Covid shut everything down. In the beginning there were times I ended up canceling sessions because I found it so uninspiring not to be in the same room with everyone. I eventually was able to get past it and am extremely happy with how the music came together. [Producer] Tainy was very patient with me while I worked through my frustrations.”

First Album by a Woman at No. 1 on Top Latin Albums Since 2017: Revelación is the first album by a female act at No. 1 on Top Latin Albums since Shakira’s El Dorado spent its fifth and final nonconsecutive week atop the list dated Aug. 5, 2017.

Highest Debut by a Female Solo Act Since 2016: Gomez also notches the highest debut by a female solo act since Jenni Rivera’s Paloma Negra Desde Monterrey likewise debuted atop the list in November 2016. In between Rivera and Gomez, a collaborative set by two women launched at No. 1: Gloria Trevi and Alejandra Guzman’s Versus in July 2017.

Click here to read the full article on billboard.

New ‘In The Heights’ movie trailer teases prideful moment of Latino visibility, cast says
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In the Heights film poster

By Nicole Acevedo of NBC News

Lin-Manuel Miranda, creator of the hit Broadway musical “Hamilton,” and film director Jon M. Chu are ready to bring Latinos the “Crazy Rich Asians” moment many have been craving.

Chu, who directed “Crazy Rich Asians,” one of 2018’s biggest blockbusters, partnered with Miranda and screenwriter Quiara Alegría Hudes to adapt Miranda’s Tony-winning musical “In The Heights” into a film set to premiere June 18 in theaters and on HBO Max.

“This is a big movie musical,” Miranda said during a virtual event Saturday ahead of the premiere of the film’s newest trailers during the 63rd Annual Grammy Awards Sunday night.

“We’re so used to asking for less, just to ask to occupy space. As Latinos, we’re like, ‘Please just let us make our little movie.’ And Jon, on every step of the way, he was like, ‘Nope, this is a big movie.’ These guys have big dreams, we’re allowed to go that big,” Miranda said.

“In The Heights” tells the story of a block that’s disappearing as gentrification begins to take hold of the predominantly Latino neighborhood of New York City’s Washington Heights, where the film was shot over two years ago and where Miranda grew up. The film centers on several characters dealing with issues of family, love and community — an ode to the original musical which was highly praised for countering Latino stereotypes.

One of the film’s main characters, Nina, is a studious and ambitious young Latina who goes to Stanford University as the first person in her family to attend college, and everyone in the neighborhood admires her as the “one who made it out.”

“The struggle of the first-generation American in the Latino community is not talked about a lot because it’s almost like a privilege, but there’s a lot of identity crisis that comes with it,” said Leslie Grace, the Bronx-born Dominican singer and actress who plays Nina. “I’m so blessed to have explored that with Jon, with Lin, with Quiara and all of the cast.”

Anthony Ramos stars as Usnavi, a bodega owner, after recently appearing in the Oscar-winning film “A Star Is Born” and originating the roles of John Laurens and Philip Hamilton in “Hamilton.”

“I’ve never seen anything where there’s 75 Latinos in the middle of the street dancing and singing about pride and where they come from,” Ramos said during the virtual event. “I get emotional when I’m thinking about this movie and what it means to me and the culture,” especially one that continues to be significantly underrepresented in Hollywood films.

Click here to continue reading this article at NBC News 

Photo Credit: Warner Bros. 

Rosalía Just Revealed An Espadrille Air Force 1 On Instagram And I Am Spiraling
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Rosalia wearing a colorful bandana and looking at the camera

By Kelsey Stiegman, Yahoo Life

Yesterday, Rosalía gave fans a sneak peek at what seems to be an upcoming Nike collab starring the internet’s favorite shoe. The singer shared a video showing off the “AFI ESPADRILLE,” a Spanish take on the famed sneaker style.

Rosalía’s shoes combine the classic shape of an Air Force 1, with details taken from Spain’s traditional sandals, including a suede upper, ribbon laces, and a contrast stitch at the sole.

Inside the shoe, reads the phrase: “We just did it, Rosalía.”

As of now, Rosalía hasn’t expanded on her original post. It’s unclear whether these are a one-off design made custom for Rosalía or if these will soon hit Nike stories across the nation. That being said, the singer has been dropping hella hints on her Instagram over the past few months. First, there was this subtle shot of the espadrille sneakers…

A few days later, she posted a selfie, captioned: “Just did it.” In the pic, Rosalía wears nothing but a swoosh-printed sports bra.

Back in January, she even wore a Nike puffer jacket in the “Lo Vas a Olvidar” music video with Billie Eilish. (I’m not even including all the other Nike sneakers she’s worn because we’d be here all day.)

To learn more about Rosalia’s teaser for Nike, click here.

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